UAE Royals

HOW WE TACKLED THE BRIEF GIVEN TO US

Brief

Tennis team the UAE Royals headed by tennis supremo Novak Djokovic need to devise a comprehensive social media strategy to be implemented across the UAE during the course of the IPTL tennis tournament. The aim to raise awareness of the event and drive ticket sales both on and off line.

  • Social Media Content

  • Content Marketing

  • PPC Advertising

Deliverables

Our team quickly devised a comprehensive social media marketing plan to cover the weeks leading up to and during the event. Using a combination of channels including Facebook, Twitter and Instagram the campaign quickly grew momentum.

  • Social Media Content

  • Content Marketing

  • PPC Advertising

Reach
Content Creation
Moderation
Social Media Marketing

Results

The campaign drove massive targeted reach across the UAE contributing enormously to the success of the event. Highlights included personal video testimonials from Novak Djokovic and Caroline Wozniacki which helped drive huge levels of reach and engagement.

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