Google Partners
IRT Marketing continues to expand its client base of Google Pay Per Click customers and as certified Google Partners we are fully qualified to deliver first class PPC marketing campaigns. The 'Partner' status and badge [...]
Showcaster wins prestigious award
Our partners Orca digital have just scooped the 'Best use of online video' award for the Showcaster at the prestigious ConnectedWord.tv awards in Amsterdam. IRT Marketing is proud to be able to offer this fantastic [...]
Tweeting during Ramadan
The Online Project, one of the Middle East's leading social media agencies, has released a report regarding Twitter usage during the holy month of Ramadan. The report, which observed random Twitter samples, found an increase [...]
TV audience measurement
A system to measure UAE television audience figures has been launched for broadcasters and advertising agencies, in an attempt to help the Arab world's nearly US$5billion (Dh18.36bn) advertising industry grow. A staged roll-out of the [...]
Arab world relies on social media for information
According to a survey conducted by the Dubai Press Club (DPC), people living in the Arab world rely heavily on social media for information. The survey revealed that people want more news about issues that [...]
Sharp rise in social media usage in MENA region
Number of tweets across the Arab region up by 44% year on year. Further proof of the importance of integrating social media into your company's marketing strategy. The findings come from the newly published Arab [...]
Digital and video production office opens in Dubai
IRT Media is proud to launch it's new office in Dubai for digital content production including TV and video production. The office will serve the growing content production industry in the MENA region, offering holistic [...]