IRT Marketing has been contracted to run social media marketing for EMDI Dubai in Knowledge Village. EMDI Dubai is the leading institute for training in event management, advertising and design, DJing and wedding planning.

The institute, which launched in Dubai in 2004, is looking to engage new students via the marketing opportunities presented by social media marketing.

It has also commissioned IRT Marketing to deliver a series of video clips to run on EMDI Dubai’s existing YouTube Channel. IRT Marketing will also be managing EMDI Dubai’s Facebook  and LinkedIn channels as well as establishing a new presence on Google+ which is now acknowledged as being an important part of the mix in regards to improving results in Google search.

Speaking on the appointment, IRT’s managing director, Ian Tonge said: ‘We’re delighted to be working with EMDI who have garnered such a fantastic reputation within Dubai’s burgeoning event industry. We’re looking forward to implementing our marketing strategies that we believe will contribute to EMDI Dubai’s continued success’